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Advice and warnings relating to the election campaign on the Internet

first Facebook

The world's most popular social networking site is a very good place to promote candidates for councilors, mayors, town and city mayors, especially among young people, well educated and open to new solutions.

candidate assuming his profile on a social network should decide what will be his character.

professional profile - in this profile of the candidate presents itself primarily as samorządowiec, politician, social activist. It is therefore posting relations campaign, particularly the meetings with the residents. It should describe his election program, with photos pasted flyers and posters. On board you can post links to interviews and newspaper articles, including those critical of the competitors. As you can promote upcoming events and meetings to vote, should also lead discussions with the Internet, for example, a candidate for mayor can discuss with the youth
to open in cinemas, and with the students about setting up their own businesses. Leading professional profile candidate actively shapes the image of a person, open and listening to the voters.

profile private - in such a profile of the candidate presents itself as a "countryman", one of us, and therefore he writes
about their interests, include photos with family, holiday photos, pictures on the bike or on skis. It can also write about interesting films that were seen or interesting books to read. The plaque can paste links to your favorite songs on YouTube or movie trailers. With such a profile of the candidate vis image of a close person of ordinary.

course, the candidate may opt for a mixed profile combining elements of a professional profile
and private. It is also worth thinking about the original profile, distinguishing themselves from the others. For such a solution during the presidential campaign, he decided to one of the candidates for alderman, who started the Facebook profile of your dog. But this is not an ordinary dog, but dog constituency (as indeed is called a profile on the site), which at the time of walking wears a special gown to promote his master.

original profile is a good way candidate for promotion, even the existence of a national media that reporting on local government campaign primarily looking for interesting, lot of original ideas.

If a profile on a social networking site belongs to the incumbent mayor, city mayor or the president should pay attention not to be active during working hours, because soon it will be captured by the opposition.

second Website

The pages of image politicians say and write a lot, but for the purposes of the election campaign the candidates may create additional pages presenting their program, especially emphasizing the desire to bond with the Internet and to know their opinions. Such a solution has chosen to include candidate for mayor of Warsaw Wojciech Olejniczak. His site http://zmienimywarszawe.pl/ is service that allows you to share your ideas for Warsaw via e-mail, voting and posting proposals for changes, new map features, such as nursery school, park P + R , bus stops, libraries, police station, a swimming pool. Internet user indicates the location on a map, gives the object name, address and brief description.

third YouTube

YouTube is the perfect place to turn to free publication of commercials, interviews, reports from meetings with voters. Good idea on the spot can help a candidate to make an impact in national media. Such a situation occurred in the case of Raphael capercaillie, candidate for councilor of Gdansk, which in its film presents itself as a Super-Councillor, solving problems of residents.

Internet provides an opportunity for candidates to conduct an interesting and attractive of the election campaign, although it is worth remembering that the campaign on the Internet is not enough, it should complement the traditional campaign.

See also:

How to run successful campaigns in local elections .

Workshop how to win local elections